How to Hunt Clients on LinkedIn (Without Being Weird About It)
Alright, pull up a chair, grab your chai, or whatever you vibe with—because we’re about to talk about something that could literally change your business game: how to hunt clients on LinkedIn.
Now, don’t let that phrase scare you. “Hunt” sounds intense, like we’re stalking people through the digital bushes or something. But really, this is about connection—strategic, smart, and non-cringey connection.
I’ve been in the digital world for a hot minute (working with Saadi Graphics—yep, that’s my crew, we build websites and do graphic design that slaps), and LinkedIn has been a lowkey goldmine when used right. But the trick is to not use it like your uncle who sends motivational quotes and cold-pitches his crypto fund. There’s a better way.
Let’s break this down like two friends at a coffee shop.
Step 1: Fix Your Profile — You’re Not Invisible Anymore
Okay, this is big. Your LinkedIn profile is not your resume. It’s your digital storefront.
Think of it like this: you’re not out here sliding into DMs if your own page looks like a ghost town from 2013. Before you even think about messaging anyone, you’ve got to glow up that profile.
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Profile pic: Use a clean, friendly photo. No need for a suit and tie unless that’s your vibe. Just look approachable.
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Banner: Customize it. Maybe even design one with your services. If you don’t know how, hit up Saadi Graphics—we literally make this stuff.
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Headline: Don’t just say “Freelancer” or “CEO at [Random Name] Agency.” Instead, write what you actually do. Like “Helping startups scale with scroll-stopping web design.”
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About section: This is where you show your personality. Write like you talk. Mention your passions, what kind of clients you love working with, and why you do what you do.
Quick fix tip: Add keywords your ideal client would search. If you’re a branding pro, write “branding,” “logo design,” “brand identity,” etc.
Step 2: Find Your People — Not Just Anyone With a Pulse
LinkedIn has millions of users, but you don’t need all of them. You need your tribe—the folks who actually need what you offer.
Let’s say you design websites for coaches. Go to the search bar and type “life coach” or “business coach.” Click “People,” then filter by location, industry, even company size. Boom, there’s your list.
Here’s the mindset: don’t just look for people you can sell to—look for people you can help.
Start making a list (nothing fancy, a Google Sheet will do). Add names, links, and what stood out about them. You’re not being creepy; you’re being strategic.
Step 3: The Icebreaker That Doesn’t Feel Like Spam
Alright, here’s where 95% of people mess up: the DM.
You’ve seen those messages. “Hi, I offer lead generation services. Can we hop on a 15-minute call?” Like bro, I don’t even know your name yet.
Instead, try this:
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Comment on their posts first. Show up with genuine thoughts. Like, actually engage.
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Then DM something natural. Try:
“Hey Sarah! Loved your post about struggling with website traffic. I work with coaches like you and totally get it—happy to share some quick ideas if you’re open to it.”
No pitch. No hard sell. Just starting a convo. You’re planting a seed.
If they reply? Awesome. Now you’ve got permission to go deeper.
If not? Cool, move on. Not everyone will respond, and that’s okay.
Step 4: Make Content That Attracts
Here’s a little secret: the best way to hunt is to attract.
If your profile has zero posts, people don’t know what you stand for. They don’t trust you. But when you share helpful content? You instantly stand out.
Some ideas:
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“5 Website Mistakes That Cost You Clients”
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“Before/After: This Coach’s Branding Makeover”
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“Here’s how I helped a small biz go from 2K to 10K traffic in 1 month”
Speak in your voice. Add humor. Use emojis if you like. Just don’t post like a robot.
Pro tip: tag people (when appropriate), use hashtags, and always end with a question to boost engagement.
And if design isn’t your strong suit? Well, you already know — Saadi Graphics has your back with templates and visuals that don’t look like they came from a 2009 PowerPoint.
Step 5: Keep the Vibe Real
Let’s be real—no one wants to be “hunted” like prey.
Think of LinkedIn client hunting like dating (but less awkward). You wouldn’t propose on the first date, right? You build trust. You talk. You show you care.
Same thing here. You’re not just DM’ing people out of the blue asking for money. You’re offering value. You’re listening. You’re creating a vibe where people want to work with you.
Stay in touch. Drop a “congrats” on their new role. React to their stories. Be human.
Bonus Hack: The Power of Recommendations
You know what sells better than your own words? Other people talking about you.
Ask happy clients for LinkedIn recommendations. It boosts your credibility big time.
Imagine someone clicking on your profile and seeing:
“Working with Ayesha was a dream. She redesigned my entire website and now I’m booking more calls than ever!”
That’s gold. Pure gold.
Real Talk — It Takes Time (But It Works)
Here’s the thing: this isn’t some get-rich-quick trick. Hunting clients on LinkedIn is more like gardening. You plant, water, nurture—and eventually, it grows.
Some days you’ll feel like no one’s noticing. But trust me, people are watching. I’ve had folks message me months after just seeing my posts quietly. It builds.
And hey—if the digital stuff overwhelms you, or you feel like your designs or site just don’t match your vibe, Saadi Graphics is here for that. We get Gen Z, we get small businesses, and we’re all about making your online presence look and feel like you.
Final Words: You Got This
LinkedIn doesn’t have to feel like a suit-and-tie networking event from hell. It can be a chill space where real connections happen, and real clients come through.
So go update that profile. Slide into those DMs—with kindness. Post like a human. And stay consistent.
Because your next client? They’re probably just a scroll away.
