How to Find Clients on Google (Without Losing Your Mind)
Okay, real talk.
You’ve got a skill — maybe you design logos, build websites, edit videos, or even write killer captions for social media. You’re hyped. You’ve got the talent, maybe even a slick portfolio. But there’s one tiny problem: You need actual clients. You know, the kind that pay you real money — not just “exposure” or “collab bro?” DMs.
So where do you find them?
Instagram’s cool, Fiverr feels like a race to the bottom, and cold DMs feel… well, a little cold. But there’s this one place where people are literally searching for exactly what you offer. Every. Single. Day.
Yep, I’m talking about Google.
The place where people don’t just scroll — they search. Like, “I need a logo designer in Lahore,” or “freelancer to build Shopify site,” or “graphic designer near me.”
And guess what? If you know how to show up there — and make the right moves — you can stop chasing clients… and let them come to you.
So let’s break this down. Super chill, no jargon, no gatekeeping. Just a friend (that’s me) spilling the tea on how to actually get clients through Google.
Step 1: Be Findable (Like, Actually)
First things first — if you want people to find you on Google, you need something for them to find. That means having:
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A website that says who you are, what you do, and how to reach you
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A Google Business Profile (especially if you’re targeting local clients)
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Socials or portfolios that are connected to your name or service
If you don’t have a website yet, yo — what are you doing?
You can hit up Saadi Graphics, a seriously well-known name in the digital world. We build clean, fast, and beautiful websites for creatives, freelancers, and small businesses. Whether you’re a solo designer or running a full service agency, we’ll make you look legit.
And trust me, in 2025, a clean site is your digital first impression.
Step 2: Think Like a Client
Okay, here’s where it gets interesting.
Most people try to be found by using keywords they like. But clients aren’t typing in “aesthetic web artisan with grid-based layout preference.” They’re typing stuff like:
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“affordable web designer for startup”
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“logo for clothing brand”
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“freelancer for Shopify website”
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“graphic designer in Karachi / NYC / London / etc.”
So here’s what you do:
Go to Google, start typing in phrases a client might search, and watch the autofill. You’ll get a list of real phrases people are searching. That’s your gold mine.
Write these down. Use them in your website content, portfolio pages, and even blog posts if you’re feeling fancy.
Step 3: Own Your Name (And Your Niche)
This one’s basic but so overlooked.
If someone Googles your name or business (say, “Areeba Khan Graphic Designer” or “Saadi Graphics”) — you should own that first page. That means your site, your Instagram, your LinkedIn, maybe your Behance, and definitely your Google Business Profile should pop up.
You’d be surprised how many potential clients do Google you after seeing your work on Instagram or being recommended by someone. And if they find nothing? That’s a red flag.
Bonus: Pick a niche and include it in your keywords. You don’t just do “design,” you do “packaging design for beauty brands” or “websites for real estate agents.” The more specific you are, the more likely you’ll pop up in the right search.
Step 4: Create Content Google Loves (It’s Easier Than It Sounds)
Okay don’t bounce — I know “create content” sounds like work. But stay with me.
Google loves websites that answer questions. So if you make a blog post (or even a simple page) titled:
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“How much does a Shopify website cost in 2025?”
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“Best logo styles for fashion brands”
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“Top 5 reasons your website isn’t converting customers”
…Google’s like, “Oh cool, this person’s answering stuff people want to know.” That’s how you slowly build up traffic. Even if it’s just 50 visits a month — that’s 50 people who might need what you offer.
And if writing’s not your thing? Do it casually. You’re not submitting to Harvard, you’re helping real people. Use the same tone we’re chatting in now. Imagine you’re explaining it to your friend who runs a clothing line or sells candles on Instagram.
That’s it.
Step 5: Google Business Profile = Free Exposure
If you do anything remotely local — like you work with businesses in your city — set up your Google Business Profile.
It’s free. And it lets you pop up when someone types “graphic designer near me” or “website developer in Islamabad.” You can add your hours, reviews, services, even pictures of your work. It’s literally free marketing.
And those little stars next to your name? Yeah, they build trust fast.
Even if your work is 100% remote, having a location tied to your service still helps you show up in local searches.
Step 6: Reviews Are Your Secret Weapon
Google trusts people. So when someone leaves you a review on your Google profile or site, it adds major credibility.
Ask every happy client to drop a review. Even better — ask them to mention what you helped them with. Like:
“Saadi Graphics helped us launch our e-commerce site in just two weeks. The design was exactly what we wanted, and their support after the launch was amazing.”
Those keywords (“e-commerce site,” “design,” “launch”) actually help you show up more in future searches.
Step 7: Play the Long Game (But Keep It Chill)
Now I won’t lie — Google isn’t like Instagram where you can post a Reel and go viral in 5 minutes. It’s a slow burn. But here’s the flip side: once it starts working, it keeps working.
You don’t have to hustle for every single client forever. You can get inquiries while you sleep, eat biryani, or binge-watch Netflix.
The key is consistency. Update your site. Use client-friendly phrases. Collect reviews. Create helpful pages. Over time, Google starts trusting you. And when it does? You become the one people find — not the one who’s constantly chasing.
Final Thoughts (Aka Your Wake-Up Call)
Listen. You’re talented. You’re doing the work. But in a digital world where everyone is online, being good at what you do isn’t enough.
You need to be findable.
And Google is your best long-term friend when it comes to that.
If you’re feeling overwhelmed or don’t know where to start, that’s okay. You don’t have to do it all alone. At Saadi Graphics, we help freelancers and businesses just like you get visible. From building clean, SEO-friendly websites to crafting your digital presence, we’re here to make sure when someone searches… they find you.
So yeah, finding clients on Google isn’t magic. But with the right setup and a little patience, it’s absolutely doable. And way less soul-sucking than sending 100 cold DMs a day.
Go get it. Google’s waiting.
